Marketing The Invisible

Hosted by  Tom Poland

One small gram of strategy always beats a ton of hard work.
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How to Save Time and Make More Money with AI – In Just 7 Minutes with Lilach Bullock

September 22, 2026

Why you've got to check out this episode

  • Discover how AI automation can help you save time, reduce stress, and create more consistent revenue.
  • Learn where AI can make the biggest impact across your business, from lead generation to content and workflows.
  • Find out how to turn repetitive tasks into automated systems that keep working without you.
Click here to get Lilach's valuable free resource.
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How to Turn Invisible Expertise into a Clear Sales Conversation in Under 20 Minutes – with Simon Bowen

August 20, 2026

Why you've got to check out this episode

  • Discover why your company’s greatest competitive advantage may be the way you think, not what you sell.
  • Learn how “invisible company genius” can lead to price pressure, long sales cycles, and sales and fulfillment misalignment.
  • Find out how identifying your customer’s deeper “ache” can transform your sales conversation and make your expertise easier to understand.
Click here to get Simon's valuable free resource.
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How to Stop Competing on Price and Land Dream Clients Who Never Ask How Much – In Just 7 Minutes with Loren Fogelman

July 30, 2026

Why you've got to check out this episode

  • Discover how to shift from a time-for-money mindset to value pricing for your services.
  • Learn the common mistakes service-based professionals make that keep them from raising their rates.
  • Find out actionable steps to engage higher-quality clients who value your expertise.
Click here to get Loren's valuable free resource.
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How to Use LinkedIn with AI – In Just 7 Minutes with Joe Apfelbaum

June 18, 2026

Why you've got to check out this episode

  • Discover why most professionals fail to generate leads on LinkedIn despite posting content.
  • Learn the daily networking habits that create more conversations, referrals, and opportunities.
  • Find out how AI can help you stay consistent on LinkedIn without spending hours every day.
Click here to get Joe's valuable free resource.
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How to Ditch Your Business Broker’s Low-ball Valuation Method and Sell for 3-5X More Using Our Proven FutureValue Method – In Just 7 Minutes with Luke Fatooros

May 14, 2026

Why you've got to check out this episode

  • Discover why most business brokers undervalue businesses by focusing only on past performance.
  • Learn how the FutureValue Method helps owners position their business based on future potential.
  • Understand why burnout and emotional exhaustion can quietly destroy your exit value.
Click here to get Luke's valuable free resource.
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Launch Smarter, Not Harder – In Just 7 Minutes with Elisa Boogaerts

April 16, 2026

Why you've got to check out this episode

  • Discover why most launches fail—not because of strategy, but execution and team breakdowns.
  • Learn how to scale your coaching business without burning out or micromanaging everything.
  • Understand the missing role that keeps launches running smoothly (and profitably).
Click here to get Elisa's valuable free resource.
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