Marketing The Invisible

Hosted by  Tom Poland

One small gram of strategy always beats a ton of hardwork.
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How to Ditch Your Business Broker’s Low-ball Valuation Method and Sell for 3-5X More Using Our Proven FutureValue Method – In Just 7 Minutes with Luke Fatooros

May 14, 2026

Why you've got to check out this episode

  • Discover why most business brokers undervalue businesses by focusing only on past performance.
  • Learn how the FutureValue Method helps owners position their business based on future potential.
  • Understand why burnout and emotional exhaustion can quietly destroy your exit value.
Click here to get Luke's valuable free resource.
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Launch Smarter, Not Harder – In Just 7 Minutes with Elisa Boogaerts

April 16, 2026

Why you've got to check out this episode

  • Discover why most launches fail—not because of strategy, but execution and team breakdowns.
  • Learn how to scale your coaching business without burning out or micromanaging everything.
  • Understand the missing role that keeps launches running smoothly (and profitably).
Click here to get Elisa's valuable free resource.
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How to Use Podcast Guesting to Build Authority and Drive Leads – In Just 7 Minutes with Josh Elledge

March 5, 2026

Why you've got to check out this episode

  • Discover how podcast guesting can generate leads without paid advertising.
  • Learn why serving audiences generously can outperform funnels and cold outreach.
  • Understand how to get booked on higher-quality podcasts without spam pitching.
Click here to get Josh's valuable free resource.
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How to Get Visible with DEO – The New SEO – In Just 7 Minutes with Jason Ciment

February 5, 2026

Why you've got to check out this episode

  • Discover why SEO alone is no longer enough in a world of Google, ChatGPT, and AI discovery.
  • Learn what DEO (Discovery Experience Optimization) really means—and how it changes visibility.
  • Understand why shortcuts with AI-generated content are hurting brands instead of helping them.
Click here to get Jason's valuable free resource.
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Relaunching Your Book – In Just 7 Minutes with Paul Brodie

January 8, 2026

Why you've got to check out this episode

  • Learn why writing a book is only half the job—and why most books fail after launch.
  • Discover how to relaunch a book so it becomes a powerful lead generator for your business.
  • Understand why “done is better than perfect” is the secret to getting published and profitable.
Click here to get Paul's valuable free resource.
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How to Achieve Market Eminence – In Just 7 Minutes with David Newman

December 25, 2025

Why you've got to check out this episode

  • Learn why market obscurity—not competition—is the real enemy of growth.
  • Discover how clarity and conviction outperform logos, websites, and viral tactics.
  • Understand how to position yourself as the smartest, safest, only choice in your market.
Click here to get David's valuable free resource.
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