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How To Get More Leads By Leveraging Your Podcast Guest Interviews – In Just 7 Minutes with Lyndsay Phillips

Why you've got to check out this episode

  • Discover the reasons why it’s not advisable to constantly share the podcast host’s link when you appear as a guest on their show
  • Find out why relying solely on the podcast host to carry the weight of your appearance on their show may not be beneficial for you
  • Uncover the potential in repurposing the raw audio from the podcast where you were a guest and leverage it to your benefit
Click here to get Lyndsay's valuable free resource
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Resources / Links

Summary:

Are you making guest appearances on different podcast shows and depending solely on the podcast host to handle all the promotions for you?

Why not take advantage of those guest appearances and create your own call to action on your platforms? This way, you can generate more leads and attract new clients.

Host of Leverage Your Podcast Show, Lyndsay Phillips, of Smooth Business Podcasting, helps all podcasters leverage and repurpose their episodes to create authority-boosting content that attracts leads and clients.

In this episode, Lyndsay discusses strategies for repurposing podcast guest opportunities to effectively attract high-quality leads and clients for yourself, rather than solely benefiting the podcast host.

Check out these episode highlights

  • 02:51 – Lyndsay’s ideal client: I would say authors, speakers, entrepreneurs that have a business model.
  • 03:28 – The problem her clients face: A lot of guests are relying on the host to do all the heavy lifting, promote for them. It helps, but it’s not your ticket to winning.
  • 04:56 – Symptoms to her client’s problem: It’s sharing the host’s links all the time.
  • 06:50 – Lyndsay’s Valuable Free Action [VFA]: Make sure that you’re publishing it on your own website.
  • 08:23 – Her Valuable Free Resource: Learn to repurpose your podcast guest opportunities and get more leads and clients: www.LeverageYourPodcast.com/guest/
  • 08:34
    Q: What is the missing piece of how and what you need to repurpose from those episodes?
    A: And that would be reels and YouTube shorts.

Tweetable Takeaways from this Episode

"Ask for the raw video from the host so that you can use that to select the sound bites and nuggets, reels, so that you're showcased in the way that you want to be showcased."

Lyndsay Phillips Tweet
About Tom Poland

I am a Marketing Mentor who started my first business at age 24 and has gone on to start and sell four others, taking two of them international. In that time I managed teams of over 100 people and annual revenue of more than 20 million.

These days my thing is “Leadsology®: The Science of Being in Demand” which is a blended learning program that gives professional advisors a model for generating a flow of high-quality, inbound, new client enquiries into their businesses almost every week of the year.

Over 2000 business owners across 193 different industries and 4 continents have been through my programs and many have gone on to add millions to their earnings and their testimonials are available on this website

My work has been published in 27 countries and I’ve also shared international speaking platforms with the likes of Michael Gerber of E-Myth fame, Richard Koch from the 80-20 Principle, Brian Tracy and many others.